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Telstra signs with The Video Network

tvnadmin — Tue, 20 Dec 2011 06:38:49 +0000

Telstra is to use The Video Network’s technology on its sites, the company has announced…

Read full article at: http://mumbrella.com.au/telstra-signs-with-the-video-network-68960

The Video Network launches branded content offering

tvnadmin — Mon, 17 Oct 2011 06:34:10 +0000

Australian media and technology firm The Video Network (TVN) has announced the launch of its internet TV branded content offering called TVN Programming. TVN Programming will comprise professionally produced online video sourced locally and globally, and promoted across TVN’s network of 8.3 million monthly viewers as ‘content within content’…

Read full article at: http://www.rapidtvnews.com/

TVN Launches New Branded Content Offering

tvnadmin — Mon, 17 Oct 2011 06:31:07 +0000

Media and technology company The Video Network (TVN) has launched an internet TV branded content offering called TVN Programming…

Read full article at: http://www.bandt.com.au/news/tvn-launches-new-branded-content-offering

Online Video Ad Market Surging

tvnadmin — Fri, 30 Sep 2011 06:50:54 +0000

The internet TV advertising industry is set to grow about 42 per cent per year over the next seven years, following the recent explosion in online video streaming…

Read full article at: http://www.smh.com.au/business/media-and-marketing/online-video-ad-market-surging-20110929-1kzac.html

Web TV firm introduces ad blocking technology

tvnadmin — Tue, 27 Sep 2011 07:01:12 +0000

In the same week online video network SpotXchange claimed a first by making all of inventory available via real-time bidding, rival The Video Network has claimed to be the first to introduce technology that blocks video ads from running on the wrong websites…

Read full article at: http://mumbrella.com.au/web-tv-firm-introduces-ad-blocking-technology-59185

Internet TV advertising market set to grow 476 per cent in five years: analyst

tvnadmin — Fri, 23 Sep 2011 07:14:17 +0000

Analyst Frost & Sullivan claima the Australian Internet TV advertising industry will grow at a compound annual growth rate of 42 per cent from 2011 to 2016, increasing in value from $54 million to $311 million… Read full article at: http://www.arnnet.com.au/ … Continue reading →

TVN Shakes Up Internet TV Ad Measurment

tvnadmin — Fri, 23 Sep 2011 07:03:13 +0000

Media and technology company The Video Network (TVN) will introduce new brand protection measures and real time brand optimisation services across its internet TV network…

Read full article at: http://www.bandt.com.au/news/tvn-shakes-up-internet-tv-advertising-measurement

Internet TV growth marks new business promotion opportunities

tvnadmin — Thu, 22 Sep 2011 07:21:14 +0000

The internet TV advertising industry will grow 476 percent in five years thanks to the increasing popularity of online video streaming,delivering businesses fresh opportunities to reach new audience demographics…

Read full article at: http://www.dynamicbusiness.com.au/growing/internet-tv-growth-marks-new-business-promotion-opportunities-2292011.html

Online video booming in Australia

tvnadmin — Thu, 22 Sep 2011 07:20:10 +0000

Online video adspend is set to rise rapidly in Australia, a trend driven by the changing habits of consumers in the country, a study has found…

Read full article at: http://www.warc.com/LatestNews/News/Online_video_adspend_to_rise_in_Australia.news?ID=28846

IPTV ad revenue set to soar

tvnadmin — Mon, 19 Sep 2011 07:30:26 +0000

It’s all good and well for us as viewers (and me as a TV blogger) to talk about the future of television resting with IPTV and provide anecdotal evidence of our viewing habits shifting, but it’s another thing to do as All The Presidents Men taught us and follow the money…

Read full article at: http://blogs.crikey.com.au/whitenoise/2011/09/19/iptv-ad-revenue-set-to-soar/